How Can We Become ‘Brainier’?

How Can We Become ‘Brainier’?

Updated July 27th 2023

Has it ever dawned on you that your brain may be the best piece of technology you have?

You might ask whether we have any control over that technology that rests on our shoulders?

The answer is YES.

Brain plasticity, is a term that refers to the brain’s ability to change and adapt as a result of experience. In this technological age we live in, machines have the knowledge and know the facts. It is nevertheless down to how creatively we can use our brains to interpret and use this information to a high-level that drives our success.

This week, my colleague, Dr. Celine Mullins, is speaking at the Learning & Technologies Conference (www.learningtechnologies.co.uk) on the topic ‘Why change isn’t easy and how to help people tackle it’ Celine, together with Brid Nunn (Learning & Development Design Manager, Marks and Spencer Retail) will validate how engaging employees creatively and in a way that the brain best commits to change, makes real business sense. Positive engagement by staff inevitably leads to higher rates of customer satisfaction directly impacting on bottom line sales. Whilst all at the same time, employees are happier too!

This talk will be all about putting the employees and customers in the centre of the action. But how can we put ourselves in the centre of the action everyday? How can we engage our minds to make the best use of this technology available to us? From the latest research in neuropsychology, here are some simple no-nonsense tips:

1. Concentrate on what is working and the motivation will naturally follow When we focus on what is working more than what is not, our brains become positively charged. As a result it is less likely for negativity to set in. The brain finds it tricky to be positive and negative at the same time! When you are in this frame of mind, you will naturally be more motivated to produce really good quality work, and your colleagues and customers will enjoy being around you too. Find out what things trigger you to enjoy yourself more in general, and explore whether you can integrate them into your work in any way. That way you are creating the motivation to become the best version of yourself, inside and out. All work and no play makes Jack a dull boy!  

2. Bite-sized goals (i.e. chunking down) Why clean the house from top to bottom in one evening and be so wrecked that you are not inspired to do it again for a month? The brain likes good memories of things so when we break goals or jobs into bite-sized pieces, the memory of the ‘job’ is not so bad and we are happy to take on the task again and again.  

3. Keep doing it until it becomes habit If you are having fun and chunking things down, new habits (e.g. going to the gym) will become easier to repeat. The more we repeat things and the more we want to repeat things, the more hardwired the new habits become in the brain. I liken this to programming a computer! Using this approach, we are less likely to slip into bad habits again.

4. Keep the self-judgement to a minimum Finally, if you do fall off the bandwagon with a change/new habit, don’t give yourself a hard time. Negative self-chat imprisons you in your own fear and makes it difficult to take action to get back on track again. It also blocks channels in the brain from seeing solutions as it goes into blinkered survival mode. There is always a positive way to reframe a mistake or stumbling block. Just make a decision to love learning and move on! If we are not learning we are dead!

If you have just read this entire blog, you have already begun to use many of the principles of neuroplasticity. You are on your way to becoming a very ‘brainy’ person. Go forth and conquer!

How Empathy Impacts Business

Updated July 3rd 2023

After being invited to provide a psychologist’s perspective on empathy at a business event last year, I began to reflect on something that I had previously taken for granted. I realised that the concept of empathy is becoming increasingly relevant in the business world, yet there are still many individuals who either overlook its importance or lack the knowledge of how to cultivate empathy with their colleagues and clients. Exploring this topic in depth would require multiple blog posts, but for now, I encourage you to contemplate both your own and your colleagues’ capacity for empathy. Do you truly grasp the essence of empathy?

Empathy can be formally defined as the aptitude to recognise and comprehend the circumstances, emotions, and motivations of others. It entails our ability to acknowledge and understand the worries and concerns that others may have. Empathy can be described as “putting yourself in the other person’s shoes” or “viewing situations from someone else’s perspective.”

There are now numerous studies that link empathy to business results, making it no longer a touchy feely topic to discuss in business. At its core, empathy is the oil that keeps relationships running smoothly. Studies correlate empathy with increased sales, with the performance of the best managers of product development teams and with enhanced performance in an increasingly diverse workforce. When it comes to staff training and client retention or customer service training courses, an understanding and development of empathy is imperative. If you are interested in reading into this topic further all the studies mentioned can be viewed here (http://www.eiconsortium.org/).

Empathy allows us to create bonds of trust, it gives us insights into what others may be feeling or thinking; it helps us understand how or why others are reacting to situations, it sharpens our “people acumen” and informs our decisions.

Bestselling author, Daniel Pink (A Whole New Mind: Moving from the Information Age to the Conceptual Age) predicts that power will reside with those who have strong right-brain (interpersonal) qualities such as inventiveness, empathy, and meaning. He cites three forces that are causing this change: Abundance, Asia and Automation. “Abundance” refers to our increasing demand for products or services that are aesthetically pleasing; “Asia” refers to the growing trend of outsourcing; “Automation” is self-explanatory. In order to compete in the new economy market, Pink suggests six areas that are vital to our success. One of which is Empathy; the ability to imagine yourself in someone else’s position, to imagine what they are feeling, to understand what makes people tick, to create relationships and to be caring of others: All of which is very difficult to outsource or automate, and yet is increasingly important to business.

Dr. Daniel Goleman isolates three reasons why empathy is so important in business today: the increasing use of teams, (which he refers to as “cauldrons of bubbling emotions”), the rapid pace of globalization (with cross cultural communication easily leading to misunderstandings) and the growing need to retain talent. “Leaders with empathy,” states Goleman, “do more than sympathize with people around them: they use their knowledge to improve their companies in subtle, but important ways.” This doesn’t mean that they agree with everyone’s view or try to please everybody. Rather, they “thoughtfully consider employees’ feelings – along with other factors – in the process of making intelligent decisions.”

We recently developed some trademarked processes which we use in our staff training and in particular our customer service training courses take “putting yourself in the other person’s shoes” to a whole new level. Let’s have a chat to see how you and your team can work out who’s shoe it is anyway!!.